Our Standards are credible

The RSPCA Australia Standards are animal welfare focused, informed by science and evidence and go beyond what is legally required in Australia, while considering current industry feasibility for tangible impacts.

Find out more about The Standards

 


We have a robust certification process

Frequent, comprehensive assessments by specially trained Assessors check that farms consistently meet the Standards so that consumers can trust the RSPCA Certified logo.


Products are traceable right back to the farm

A strict chain of custody program means that all RSPCA Certified products can be traced from point of sale right back to the farm.

Chain of Custody

Customers are looking for guidance

Australians are increasingly looking for assurances about how their food has been produced.

97 %

increase in Australians looking for the RSPCA’s higher-welfare label over 10 years

McCrindle, 2025
77 %

of Australians are concerned about farm animal welfare

McCrindle, 2025

By offering RSPCA Certified products, your brand can easily show that you source from farms that meet a higher-welfare standard and has been independently verified through a rigorous certification process.


WE ARE INDEPENDENT

Established by the RSPCA, RSPCA Certified is Australia’s leading independent certification focused on farm animal welfare. The program does not receive funding from government, industry bodies or donations.

3 in 4

Australian consumers say that having a third-party audited animal welfare program with established standards is important to them when purchasing chicken

AgriFutures, 2020.

We value working together

Already animal welfare is seen by customers as an important part of a brand’s social responsibility.

Our work encouraging food companies and brands to support a better future for Australia’s farm animals has led to the program working with dozens of forward-thinking brands that source RSPCA Certified products and ingredients.

Find out more about our impact over the past 28 years.


What does it cost

RSPCA Certified is not-for-profit and is not funded by donations to the RSPCA.

The costs of running the Program, including the high costs associated with farm and abattoir assessments, the RSPCA Certification Body overseeing these assessments, traceability checks, marketing and development are covered by licensing fees.

Licensing fees are paid by brands that source from RSPCA Certified Producers and market their product with the RSPCA Certified brand. The fee is calculated with consideration of how much it costs for their suppliers to be assessed and certified. Licensing fees remain solely within the program and are used to implement our work, promote the program and its participants and most importantly, improve the lives of Australia’s farmed animals.

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